The sea holds many secrets. Deep and dark and largely unexplored (97% of the earth’s waters are still undiscovered), it’s an absolute wealth of opportunity and inspiration. La Mer’s innovative skincare draws on these secrets and constantly uncovers new ways to keep us looking beautiful.
Dr. Max Huber, founder of La Mer, had an immense respect for the sea, and the secrets of the sea that he discovered are the basis for all of the skin-loving goodness contained in the brand’s products.
The relationship between Dr. Huber and the sea started half a century ago. The aerospace physicist suffered burns in a laboratory accident and was dissatisfied by the inability of medicine or science to improve the appearance of his skin. The desire to restore his appearance inspired Huber’s lifelong quest to transform the look of his skin. It took 12 years and 6,000 experiments for Huber to be satisfied with his creation, and the nutrient rich Miracle Broth™ reflects that labour of love. It’s a romantic story, and one that lives on as we enjoy the benefits of Huber’s dedication to discovery.
Rescu. Loves: Créme de La Mer. This iconic moisturising cream uses Huber’s Miracle Broth™ to absolutely transform skin. Just like Huber’s original process, each jar of Créme de La Mer has been created through a meticulous, artisanal process. From hand-harvested sea kelp to hand-peeled limes, this luxurious product draws on traditional techniques for contemporary beauty.
If creating life-changing products weren’t enough, La Mer inspire us with their commitment to sustainability. Dr Huber was inspired by the healing powers of sea kelp and its natural ability to regenerate itself at a rate of up to two feet a day. The harvesting process for sea kelp to produce Miracle Broth is completely sustainable, leaving the plant and its ecosystem intact. As an additional sign of support for its namesake, La Mer is now in its eight year of celebrating World Oceans Day and partners with prestigious organisations such as Oceana and the National Geographic Society to support the health of the oceans, the source of the brand’s incredible products.
Rescu. Recommends: This summer, try La Mer’s The Moisturizing Soft Cream. Boasting the same intense skin rejuvenating benefits as the original Crème, but with a lighter texture perfect for warmer months or combination skin types.
La Mer is available from select David Jones stores and La Mer Online
