Lust Have It!, the first beauty sampling e-commerce company in the country, celebrated all it’s successes after just one year of being in business at a lavish 1st birthday party at the Museum of Contemporary Art.
Lust Have It!, celebrated their first year of success in elegant style last night at the Museum of Contemporary Art as over one hundred gorgeous beauty media, industry VIP’s, celebrities and Sydney’s social set sipped on Champagne with canapés including seared scallops and peking duck pancakes, with the glittering lights of Sydney harbour as the perfect backdrop.
Amongst the VIPguests who attended included, Kerri-Anne Kennerley, Shelley Barrett from Model Co and a super-sexy dance performance by celebrity dancers, Carmelo Pizzino and Alana Patience from Dancing With The Stars.
During the festivities, models struck still poses throughout, showcasing the latest inhair and makeup trends and wearing dresses by Little Joe and vintage jewellery by Stephanie Brown. Wait-staff also helped glam things up, donning sleek hair styles and dramatic makeup to tie back to Lust Have It’s love of looking and feeling beautiful.
In lead up to the event, VIP’S were treated to the Lust Have It royal treatment as major sponsors Tigi hair and Art Decor makeup provided exclusive styling stations at the Four Season’s hotel prior to the event, pampering guests before entering the lavish celebrations.
Founder, Nicci Herrera extended a thank you to all of the beauty industry that had supported her over the last year who have been instrumental in her success, plus alsothanking key sponsors which included: Tigi, Babor, Morrissey, Art Décor, Lash Republic and Stephanie Brown amongst others.
Channel Seven’s Weekend Sunrise was also there to capture the event and interview founder, Nicci Herrera on the success of Lust Have It over the last twelve months.
As the event came to a close, guests were handed a luxury goodie bag to end a perfect night, featuring a Lust Have It premium beauty pack containing Tango Cloth, LonVitalite facial mask, Avene Cold Cream, Baby Foot treatment, Shiseido lipstick, ModelCo eyeliner, Marc Jacobs, Nicole by OPI and Aromatherapies Associates Rose Mask, plus Morrissey gift box bath bombs and Tigi hair product.
Lust Have It! was thefirst beauty sampling e-commerce company in the country. Each month its members receive a valuable hand-picked box of premium skincare, haircare and make-up product samples shipped to their door. Brands represented include: Lancome, Decleor, BioEffect, Dermalogica, MD Formulation, Giorgio Armani, Keratase and Laura Mercier. Each box comes with expert product reviews, helpful hints and links to an e store which sells full size product. Tailoredemails regularly deliver a wealth of beauty hints from experts including: Will Fennell, grooming, Dr Naomi, cosmetics and Sarah Donges, for fashion. Participation in the social community enables members to engage with peers,read candid reviews, seek advice, and access a wealth of fun comps & events. An e-loyalty scheme also ensures beautiful subscribers are rewarded each time they review a product or receive a box.
Lust Have It! is the first Australian owned company in the country and offers only the highest quality products, along with a thriving social community of users.
Nicci Herrera is the brain-child behind the beauty lifesaving service, Lust Have It!, with over 20 years experience in the beauty industry. Nicci created the service out of frustration from the lack of information and education available to everyday consumers on premium beauty items. Lust Have It! offers the world’s top brands to members door each month to trial – helping subscribers cut through the clutter.
Nicci says: “I’m so excited to be able to share Lust Have It’s first birthday with you all. Our online community keeps growing stronger and we are so proud to be able to offer our beautiful subscribers premium beauty goodies each month.
We have many exciting new developments soon to launch, including our first men’s boxes and a gorgeous eco-friendly box set for August onwards which will be an Australian first”.
Lust Have It! is a convenient and cost-effective way of introducing beauty fanatics to an array of premium beauty brands from haircare, cosmetics and skincare, to sample without buying the full size items.
