Recently, in the dimly lit Assembly Bar in Sydney CBD, Stolichnaya Premium vodka invited VIP media guests to celebrate all things “original,” with their official Australian chapter launch of their new creative online project, www.ORGNL.TV, a platform for up-and-coming artists to share their talent with the world.
The global campaign is on from September 19th to October 29th allowing individuals to submit their original videos highlighting their art, music or fashion skills and showcase their individuality. Once the entry period is closed, the public will be invited to vote for their favorite video and send two winners to visit the bright lights and major hub of art, music and fashion – New York City.
The launch party attracted the likes of Sydney talent DJ Tigerlily, Sonya Mefaddi from Fashion Palette, and Australian music and fashion artist Morgan Joanel. The three talented women, along with photographer Eugene Tan of Aquabumps fame, will all be regular local contributors to the ORGNL.TV campaign. While Sonya worked the crowd posing with guests, DJ Tigerlily and Morgan took to the stage to perform for attendees. Bubbly blond Morgan and her guitar stole the show with a soulful performance. Guests sipped a selection of ORGNL vodka cocktails and previewed designs from Morgan’s funky T-shirt label, Mojomade.
While these local influencers will be working to promote the campaign within Australia, Stoli has hand-selected five talents to act as the faces of the international launch. Each of the chosen artists, including musical artists RJD2 and Nina Sky, fashion designers Nary Manivong and Jeremyville, and sculptor and installation artist Charlie Becker, excel in originality in their respective fields. Believe your talent can win you a once-in-a-lifetime trip to New York City? Indulge in your originality and enter the campaign at www.facebook.com/StoliVodkaAustralia
