When it comes to skincare, serums are a powerhouse product that can deliver concentrated doses of active ingredients directly to your skin. According to Dr. Garry Cussell, founder of Rejuvaus Skincare, “The incremental and regular use of skincare creates the advantage.” This means that using serums consistently can significantly improve your skin’s health and appearance over time.
Why Use Serums?
Dr Cussell believes in the power of formulations where multiple high performance, clinically proven ingredients work together to deliver optimised results and convenience.
“There’s no reason to limit what ingredients you put on your skin. We know that there’s so many hundreds of effective ingredients on the skin, but we know that there’s really only eight classes or categories of action, and each of those have many, many ingredients. And as long as the individual ingredients in that category are effective, there’s no reason why they can’t be applied at once and therefore they’re going to have the effectiveness.“
Dr. Cussell explains that combining multiple active ingredients in one serum can be more beneficial than using them separately: “The shortcut is actually formulating them all together in a way that they do work synergistically and don’t clash.”
By incorporating multiple active ingredients, serums can effectively address multiple skin concerns simultaneously. A well formulated serum can make your skincare routine more efficient and cost effective.
Key Benefits of Serums
Enhanced Delivery of Actives: Serums are designed to deliver active ingredients deeper into the skin, allowing for better absorption and efficacy.
Targeted Treatment: Whether you’re dealing with wrinkles, hyperpigmentation, or acne, there’s a serum formulated to address your specific skin concerns.
Lightweight Formulation: Serums are generally lighter than creams and lotions, making them suitable for layering without feeling heavy on the skin.
Evidence Based Ingredients
Dr. Cussell highlights the importance of certain ingredients when he developed the serums from his Rejuaus skincare range:
Retinoids and Retinol: These Vitamin A derivatives are essential for skin rejuvenation but can cause irritation. “By encapsulating it, it’s in a particle that’s released slowly over a period of 8 to 12 hours,” Dr. Cussell notes, ensuring a gradual release and reducing potential irritation.
Niacinamide: Known for its ability to brighten and even out skin tone.
Peptides: These amino acids help stimulate collagen production and improve skin elasticity.
Vitamin C: “Kakadu Plum is a very rich source of vitamin C that can be mixed with other ingredients without causing a reaction,” making it an excellent choice for antioxidant protection and brightening.
Inspired to add a new serum to your skincare regiment? Here are a some standouts we’ve recently road tested.
1. Rejuvaus Bright & Correct Niacinamide Serum
Formulated to brighten and correct skin tone, this serum reduces the appearance of dark spots, evens out skin tone, and improves skin texture with daily use. The high-performance brightening actives, anti-inflammatory and antioxidant ingredients leave skin luminous, smooth, and even-toned. The pre, pro and postbiotics also have a balancing effect, and help to reduce redness and uneven pigment distribution. Recommended for sunspots, acne scarring, or pigmentation problems caused by hormonal fluctuations, stress or pregnancy.
30ml, $220 Learn More
2. SumaNurica Repairing Serum
Aussie biotech brand Suma Nurica is making a name for itself in the cosmeceutical grade skincare space. The GHK-Cu Repairing Serum is designed to restore skin health and reduce redness. It combines copper and tripeptide-1 to soothe and strengthen the skin barrier, making it suitable for sensitive skin. Key benefits include reducing redness, repairing the skin barrier, boosting hydration, and protecting against environmental stressors.
3 x 10ml, $139 Learn More
3. Rejuvaus Clarify & Renew AHA BHA Serum
Banish blah skin, breakouts and open pores with a leave on exfoliating serum that is designed to purify and rejuvenate the skin. It combines ActiveTM 23 Intelligent Actives with a proprietary blend of blend of 15% encapsulated Salicylic Acid, 10% AHA fruit acids, 1% Salicylic Acid and Caviar Lime for soft, glowing skin. Suitable for all skin types.
30ml, $220 Learn More
4. Elizabeth Arden Retinol + HPR Ceramide Capsules
Combining pure retinol with HPR, ceramides, peptides, and botanicals, these capsules are designed for first-time retinol users. They help smooth fine lines and wrinkles while supporting the skin barrier and improving skin tone and texture.
60pcs 28ml, $160 Learn More
5. SVR Ampoule Lift
SVR Ampoule Lift is an affordable and potent anti-aging serum containing 0.3% pure retinol. It improves skin texture, firmness, and radiance by combining immediate and encapsulated retinol to gently smooth, repair, and regenerate even sensitive skin. The serum also includes peptides to boost collagen and elastin production and grape seed oil for anti-inflammatory benefits.
30ml, $69 Learn More
6. Naturium Multi-Peptide Advanced Serum
This serum is formulated with an advanced blend of peptides, including encapsulated copper peptides and Argireline® Amplified peptide. It aims to improve skin texture, reduce the appearance of fine lines and wrinkles, and firm the skin for a youthful look.
30ml, $49.95 Learn More